As a business, becoming popular on Social Media is more than just proof of
how popular you are, it is proof of your success, stability, experience and
accessibility. If you are in the business of promoting yourself, of online
marketing, or in any type of self employment then it is important for you to
have an online Social Media presence. In fact it is more than important, but is
in fact crucial to your success.
Today—Social Media fans added to your page are essentially leads, NEW
clients and customers. These are the people that can produce revenue for you,
whether you participate in fun or in earnest—it is time you saw these people
for what they are—Clients and MONEY!
Most businesses that have started marketing on Social Media have just
barely tapped the surface. There is so much potential and so many areas that
you can focus on, all of which can increase your business profits, but you must
market in the right way.
You can’t start the process, never finish, and then say that Social Media
marketing doesn’t work. IT DOES, and it does well, providing you take it
seriously.
Let’s assume you are going to start a fashion boutique. You decide this is
what you want to do, so you go out and rent a commercial space. You buy a few
fashion trendy apparel items and then you go dump them on a table in the new
store. Do you think this is going to bring you sales? Of course NOT! So why
would you assume that your marketing strategy on Social Media should go
something like this.
Social Media marketing takes know how, planning, and the filling out of a
Fan page so that it looks pretty and interacts with people. Unfortunately, this
takes some initial leg work just like opening the store does. Some of the
project you can do yourself, while other parts you may feel more comfortable in
hiring a professional to help. We never said online marketing was FREE, we just
said it was inexpensive, much more effective and less expensive than any other
type of media marketing.
Does this mean you shouldn’t start because you don’t know what you are
doing? Of course not! Do you know how to make a television commercial, print a
newspaper or make a banner? You don’t have to know the specifics; you just need
to know how to find someone to help you get what you need.
Once your Social Media marketing page is set up correctly then all you have
to do is post, talk and socialize. It’s like having a professional dresser,
someone to get you all gussied up and ready for the party, but once you get
there it’s all up to you.
Just one tip here. Once you get to this stage of the game, stay away from
the “Hard Sell.” No one on Social Media is interested in knowing why they need
your product, where to buy it and how much it costs. First they want to get to
know you, see what a swell guy you are, give you their opinions and ask for
your opinion. Then afterwards you can sell to them. It’s sort of like
socializing on the golf course. You aren’t going to take your product out there
with your buddies. First you got to soften them up.
So, when you are ready to get
the Social Media fans and likes you need and want a professional media marketer
to help you get what you need, come to Buy fbiends.com to see what real Social Media marketing looks like.
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